Forget Dame Helen Mirren

Tina Marie Cooney is our first official “Dame” and I think she has done an incredible job of promoting the Hello Dame products.

I absolutely LOVE her vibe and she encapsulates the Hello Dame ethos perfectly.

I asked Tina Marie to describe herself and this is what she said:

“I am a woman of faith that's probably the biggest part of me to describe, so if I had to choose words to describe me, I'd say: spiritual, creative, passionate, empathetic, and focused/industrious.”

Wow! So how can you become a Dame at Hello Dame London?

We are looking for women who embody our message of positivity and hope as we move into the second chapter of our lives.  You will promote our philosophy that age is just a number and it is how you feel inside that really matters.

Every month we will feature our new Dames on our blog and all our Social Media channels.

As a Dame, we also want to hear what you think about the Hello Dame products and you may be asked to test new products as they are launched.


  • You love Hello Dame and are excited to spread the word about what we do.

  • You already are, or want to become, a role model for other women.

  • You’d love to be the “face” and “voice” of Hello Dame.  It’s easier than you think!

  • You’re excited about being a voice for women over 50.

Almost there!

We ask all our potential Dames to submit a short 30 second video just saying hi.  

If you are selected to be a Dame, we will send you lots of FREE products to demo for us as we love to see you wearing our fabulous lashes and spreading the word to other women just like you.

We are not looking for perfection, just natural women being authentic and true to themselves.

Curiosity peaked??? Great - please send an email saying INTERESTED to